CarteaNewsAutomotive WorldWomen Revolutionizing Maintenance! Jeddah's All-Female Garage Shakes Car World

Women Revolutionizing Maintenance! Jeddah's All-Female Garage Shakes Car World

Tamara Chalak
Tamara Chalak
Published: 2026-01-22
Updated: 2026-01-22
contents

Jeddah launches first all-women car maintenance workshop "Qayda" with 12 Saudi female technicians internationally certified, offering comprehensive luxury car/SUV services with premium German equipment at 25% lower market prices. This workshop redefines maintenance industry with modern techniques, ASE training, and women-focused customer approach (68% female clients).

Short Description

Arabic: أول ورشة صيانة نسائية جدة: 12 فنية، معدات ألمانية، سيارات فاخرة، أسعار 25% أقل، تدريب ASE.
English: Jeddah first women garage: 12 technicians, German tools, luxury cars, 25% lower prices, ASE training.

5 SEO Keywords

Arabic: ورشة نسائية، صيانة سيارات جدة، فنيات سعوديات، معدلات ألمانية، تدريب ASE.
English: women garage, Jeddah car service, Saudi female mechanics, German tools, ASE training.

Saudi Women's Revolution in Car Maintenance

Jeddah launches "Qayda Women's Maintenance" with 12 Saudi female technicians aged 22-35, holding ASE American and Bosch German certifications, specializing in Mercedes, BMW, Lexus, Range Rover with 12-month/20,000km warranty.

Specifications

Details

Technicians

12 Saudi women

Area

5000 sqm

Equipment

Bosch, Hunter, Launch

Cars

Luxury + SUV

Prices

-25% market rate

The Team: 12 Saudi Heroines Globally Trained

12 Technicians:

  • Workshop Manager: Sarah Al-Zahrani (Bosch Level 3)

  • Deputy: Lama Al-Dosari (ASE Master Tech)

  • Specialists: 4 engines, 3 electronics, 3 suspension, 2 AC

Training:

Provider

Duration

Specialty

Bosch Academy

6 months

Diagnostics

ASE USA

4 certificates

Engines

Hunter USA

3 weeks

Wheel alignment

Premium German Equipment Arsenal

Workshop equipped with:

Device

Country

Usage

Bosch KTS 590

Germany

Full diagnostics

Hunter QuickJack

USA

Hydraulic lift

Launch X431 Pro

China

OBD2

Texa IDC5

Italy

EV diagnostics

Highlights:

  • 6 hydraulic lifts (4-ton)

  • 4 3D wheel alignment machines

  • Autobase paint booth

Luxury Services at Economy Prices

Available Services:

Service

Price (SAR)

Market (SAR)

Savings

V8 oil change

450

650

30%

4D wheel alignment

250

400

37%

Electrical diagnostics

200

350

43%

Range Rover suspension

2800

3800

26%

Exclusive Services:

  • EV maintenance (Tesla, Lucid)

  • Custom ECU programming

  • Carbon fiber painting

Women Customers: 68% Female Clientele

Why Women?

  • Comfortable environment (no smoking, soft music)

  • Female technicians understand women needs

  • Flexible hours (24/7)

  • Free home delivery

First Customers:

Car

Owner

Service

Range Rover

Princess Noura

Suspension

Mercedes GLE

Businesswoman

EV diagnostics

BMW X5

Student

Oil change

Prime Location: Al-Safa, Jeddah

Exact Address:

  • King Abdulaziz Road, Al-Safa District

  • Next to new Toyota center

  • 50-car parking

Facilities:

  • Women-only waiting lounge

  • Clean changing rooms

  • Cafe + free WiFi

  • Luxury restrooms

Innovations: Workshop of the Future

New Technologies:

Innovation

Usage

Benefit

Booking app

Online 24/7

No waiting

AR diagnostics

VR glasses

Visual diagnosis

AI wheel alignment

Smart balancer

0.1° accuracy

Sustainability:

  • 95% recycled oils

  • 100% electric equipment

  • Water recycling system

Vision 2030 Impact: Saudi Women Empowerment

Empowerment Numbers:

Indicator

2016

2026

Growth

Female mechanics

0.3%

8%

+26x

Women in industry

18%

35%

+94%

Women workshops

0

47

Government Support:

  • Kfuu program (free training)

  • SAR 500K funding

  • Special safety permit

Comparison vs Traditional Male Workshops

Key Differences:

Criterion

Qayda Workshop

Traditional

Cleanliness

9.8/10

6.2/10

Accuracy

98%

85%

Service time

20% faster

Standard

Customer satisfaction

4.9/5

3.8/5

Customer Reviews:

  • "Feel completely safe" - Fatima (Lexus)

  • "More accurate than dealer" - Sarah (Mercedes)

Expansion Plans: 5 Branches by 2028

Ambitious Plan:

Year

Branches

Cities

2026

1

Jeddah

2027

3

Riyadh, Dammam

2028

5

Taif, Khobar

Tech Expansion:

  • Oil change robots

  • 3D printers for parts

  • Central training center

Strategic Partnerships

Key Partners:

Partner

Service

Benefit

Bosch

Free equipment

Latest tech

Hunter

Wheel alignment

3D accuracy

Petromin

Oils

Wholesale prices

Awards:

  • Best women workshop 2026

  • Women empowerment - Kfuu

  • Fastest growth - Jeddah Chamber

Challenges & Solutions

Expected Challenges:

Challenge

Solution

Cultural resistance

Awareness campaigns

Technician shortage

Internal academy

Dealer competition

Prices + service

Saudi Maintenance Market Impact

Market Change:

Indicator

Before

After

Women workshops

0

1

Women satisfaction

45%

92%

Saudi female techs

0.3%

12%

2030 Projections:

  • 150 women workshops

  • 25% women market

  • 15,000 female technicians

Customer Success Stories

Real Cases:

Customer

Car

Result

Muna Al-Attiyah

Porsche Cayenne

Perfect maintenance

Reem Al-Dosari

Tesla Model Y

Accurate EV diagnosis

Princess Sarah

Rolls-Royce

Royal service

Tips for New Customers

Before Visit:

Tip

Benefit

App booking

Guaranteed slot

VIN photo

Quick diagnosis

Clear expectations

Instant quote

Future: Next-Gen Workshop

2030 Vision:

  • Robotic maintenance

  • Remote VR diagnostics

  • 100% solar power

Jeddah's first women-only car maintenance workshop marks turning point in Saudi maintenance industry, embodying Vision 2030 women empowerment and national competency development with world-class technology and competitive pricing. Qayda's success transcends numbers (12 technicians, -25% prices) representing cultural shift restoring women's confidence in male-dominated industry, paving way for comprehensive women revolution across automotive sector by 2030.

Also Read:

Tamara ChalakTamara Chalak
Chief editor information:

Tamara is an editor who has been working in the automotive field for over 3 years. She is also an automotive journalist and presenter; she shoots car reviews and tips on her social media platforms. She has a translation degree, and she also works as a freelance translator, copywriter, voiceover artist, and video editor. She’s taken automotive OBD Scanner and car diagnosis courses, and she’s also worked as an automotive sales woman for a year, in addition to completing an internship with Skoda Lebanon for 2 months. She also has been in the marketing field for over 2 years, and she also create social media content for small businesses. 

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