- Exterior Design and Visual Identity
- Pricing & Market Value
- Direct Competitors
- Which One Deserves the Crown?
For years, Volvo has aimed to establish itself as a global leader in safety and premium automotive experiences. Today, the company finds itself at a crossroads. On one hand, it continues to refine its plug-in hybrid vehicles like the Volvo XC90, while on the other, it boldly enters the all-electric era with the Volvo EX90.
After a real-world test drive of both models, it became clear that the differences extend beyond engines and batteries — they touch on design philosophy, technology, and even the overall driving feel.
This article provides a detailed comparison of both SUVs across several categories to determine which one truly deserves the title of “Volvo’s new flagship.”
Exterior Design and Visual Identity
XC90: Retains its classic styling familiar to Volvo enthusiasts since 2014, refreshed with subtle modern touches.
EX90: Introduces a bolder, cleaner, and more futuristic design that represents the brand’s electric future.
Design Comparison Table:
Performance and Powertrains
Volvo XC90 T8 PHEV
Plug-in hybrid powertrain combining gasoline and electric motors.
449 horsepower.
Pure-electric range of around 71 km.
Ideal for those wanting a mix of traditional and modern propulsion.
Volvo EX90 Twin Motor
Fully electric.
510 horsepower with 910 Nm torque.
0–100 km/h in 4.9 seconds.
Driving range up to 614 km, rivaling Tesla and Mercedes EQS SUV.
Performance Comparison Table:
Interior & Technology
XC90:
Premium cabin with classic Volvo luxury materials.
9-inch central display with Android Auto and Apple CarPlay.
A balance between traditional luxury and modern features.
EX90:
Massive 14.5-inch touchscreen.
Latest Android Automotive OS with built-in Google services.
Interior built with sustainable materials, minimalistic Scandinavian design.
Technology Comparison Table:
Safety & Driver Assistance
Safety has always been Volvo’s strongest card:
XC90: Equipped with IntelliSafe package, adaptive cruise control, blind-spot monitoring, and lane-keeping assist.
EX90: Adds Lidar technology, enabling advanced detection and laying the groundwork for autonomous driving.
Pricing & Market Value
XC90 T8 PHEV: Starts at $74,000 in the U.S. (~€120,000 in Europe).
EX90: Starts at $86,000 in the U.S. (~€135,000 in Europe).
Price Comparison Table:
Direct Competitors
XC90 PHEV: Competes with BMW X5 Hybrid, Audi Q7 PHEV.
EX90: Rivals Tesla Model X, Mercedes EQS SUV, BMW iX.
Which One Deserves the Crown?
From the detailed drive and comparison, it’s clear that:
The XC90 remains a safe and practical choice for those who want the familiarity of gasoline with a touch of electrification.
The EX90, however, stands out as Volvo’s true future leader — offering more power, greater range, sustainable design, and cutting-edge technology.
Ultimately, if you’re looking for a car of the future, the EX90 is the way to go. For buyers preferring a gradual transition into electrification, the XC90 still holds strong appeal.
But the undeniable truth is this: the EX90 stole the spotlight and proved itself as Volvo’s rightful new flagship.