CarteaNewsAutomotive WorldMaybach After 100 Years: A Legacy Embracing a Luxurious Electric Future

Maybach After 100 Years: A Legacy Embracing a Luxurious Electric Future

user-avatar
Ahd Kamal
2025-06-22
contents

For over a century, Maybach, the ultra luxury brand under Mercedes, has embodied the essence of German opulence and precision engineering. Born from deep automotive innovation, the brand has long redefined what luxury on wheels truly means. Chosen by royalty, favored by heads of state, and driven by global icons in entertainment and sports, Maybach has always stayed true to its core mission: delivering an unmatched driving experience that fuses heritage with technical brilliance.

The Birth of a Legend in Berlin

Discover the legacy of Maybach, from its 1921 debut to its electric future with the Mercedes EQS, blending timeless luxury with cutting edge innovation.
In 1921, the world witnessed the arrival of the very first Maybach model, the W3, unveiled at the Berlin Motor Show. It was more than just a car; it was a statement of prestige, introducing an entirely new class of vehicles tailored for the elite. Measuring five meters in length with four doors, the W3 showcased a refined design that reflected meticulous attention to detail.

It was the first German car equipped with braking systems on all four wheels and featured an advanced transmission that allowed the driver to manage speeds through a single gear mechanism. Powered by a six cylinder engine producing 70 horsepower, the W3 reached a top speed of 110 kilometers per hour, a remarkable feat for its time. Inside, the cabin exuded elegance with polished wood trims and fine leather surfaces, setting a new benchmark for early automotive luxury in Germany.

Maybach Takes to the Skies with Its Legendary Engines

Discover the legacy of Maybach, from its 1921 debut to its electric future with the Mercedes EQS, blending timeless luxury with cutting edge innovation.
In the 1920s, Maybach’s reputation began soaring beyond the roads. Its high performance V12 engines became a symbol of excellence not only in automobiles but also in aviation. One of the most ambitious feats in history saw five Maybach engines powering the LZ 127 Graf Zeppelin airship during its famous global journeys. This achievement was more than a technical milestone; it positioned Maybach as a brand that blended German precision with bold innovation, turning its name into a global standard for reliability among the elite.

A Long Absence and a Triumphant Return in the New Millennium

Discover the legacy of Maybach, from its 1921 debut to its electric future with the Mercedes EQS, blending timeless luxury with cutting edge innovation.
Following World War II, Maybach halted vehicle production for decades. It wasn’t until Daimler acquired the brand in 1961 that the path to revival began. The true comeback arrived in 2002 with the launch of the Maybach 62, marking a new era of custom built automotive luxury.

This was soon followed by modern flagships like the Maybach S-Class and the GLS, both known for their ultra refined interiors, intelligent driving systems, and elevated comfort features. These models secured Maybach’s place once again in the world of premium luxury SUVs.

A Luxury Leap into the Electric Future

Discover the legacy of Maybach, from its 1921 debut to its electric future with the Mercedes EQS, blending timeless luxury with cutting edge innovation.
Maybach’s next chapter is all about electrification, and it has already begun with the reveal of a concept SUV based on the Mercedes EQS. The exterior blends futuristic styling with signature digital elegance, featuring an illuminated front grille and exclusive design accents.

Inside, the cabin is nothing short of a luxury masterpiece. Premium materials like white piano lacquer and deep navy tones set the scene, while executive rear seats offer adjustable footrests and personal entertainment screens, turning every ride into a first class journey. The driver also benefits from advanced semi autonomous driving systems, ensuring effortless control without compromising the brand’s luxurious DNA.

Carl Maybach: The Legacy of German Luxury

Discover the legacy of Maybach, from its 1921 debut to its electric future with the Mercedes EQS, blending timeless luxury with cutting edge innovation.
Carl Maybach, a brilliant engineer and designer, carried forward the vision of his father, Wilhelm Maybach, one of the founding figures in the German automotive industry. After Wilhelm parted ways with Daimler, he and Carl established Maybach Motorenbau. Carl’s engineering talent quickly shone through, leading to the development of vehicles that embodied the pinnacle of German craftsmanship and sophistication.

Having trained at Daimler and worked alongside the best minds in the field, Carl transformed the family name into a global symbol of elegance and innovation, an identity Maybach proudly maintains to this day.

Also Read:

Ahd KamalAhd Kamal
Chief editor information:

My passion for cars began long before my journey into automotive journalism in 2015. Even though I'm originally a pharmacist, the thrill of speed, elegant designs, and roaring engines has always had my heart. Today, I channel this passion by exploring the newest cars and sharing my experiences with fellow car enthusiasts across the GCC.

previous: World’s Most Iconic Car Tuning Brands: When Power Becomes ArtNext: Top 10 Strongest SUVs in Saudi Arabia: A Power and Comfort Guide for 2025