- 1. Core Value Proposition: Comprehensive Benefits in One Stop
- 2. Star Models: Ramadan Special Pricing Reference
- 3. Why Choose the Ramadan Period?
- 4. Action Guide: How to Get the Best Deal
- 5. FAQ: Quick Answers
Introduction: Ramadan is not only a time for prayer and reflection but also the peak season for car shopping value in the UAE. As a long-standing brand in the region, Mitsubishi (Al Habtoor Motors) is launching the "Yalla Mitsubishi" campaign for 2026, offering a "hardcore" bundle of benefits designed to make car ownership affordable, sustainable, and stress-free.

1. Core Value Proposition: Comprehensive Benefits in One Stop
This year's theme, "Yalla Mitsubishi," focuses on minimizing the Total Cost of Ownership (TCO) for customers.
1.1 Key Benefits Checklist
⛽️ Free Fuel: Selected models come with up to 2 years of free fuel (provided via fuel cards or cashback), eliminating concerns over fluctuating petrol prices.
🛠 Service Package: Enjoy a comprehensive service contract of up to 5 years or 50,000 km at no extra cost.
🛡 Extended Warranty: A rare 5-year unlimited mileage manufacturer warranty, significantly boosting the vehicle's future resale value.
💳 Finance Flexibility: In partnership with local banks, customers can "Drive Now, Pay Later" with a 3 to 4-month payment holiday.
🎁 Value-Added Gift Pack: Includes free registration for the first year, high-quality window tinting, and Scotchgard fabric/paint protection.
2. Star Models: Ramadan Special Pricing Reference
Mitsubishi has introduced transparent Ramadan pricing for its most popular SUVs to suit various family and individual needs:
Model |
Ramadan Starting Price (AED) |
Key Highlights |
Target Audience |
ASX |
From 59,900 |
Compact, agile, and highly reliable |
Commuters & young professionals |
Xpander |
From 60,900 |
Practical 7-seater, best-in-class space |
Value-seeking large families |
Outlander |
From 79,900 |
Premium flagship with S-AWC 4WD |
Middle-class families & road-trippers |
Montero Sport |
From 96,900 |
Rugged off-roader, built for toughness |
Outdoor enthusiasts & desert explorers |

3. Why Choose the Ramadan Period?
Buying a car during Ramadan in the UAE is more than just a discount; it is an "Asset Optimization" strategy:
Resale Advantage: Mitsubishi vehicles are famous in the GCC for their powerful AC, affordable parts, and high resale value. A 5-year warranty further enhances this advantage when selling.
Ready Stock: Al Habtoor Motors ensures a healthy stock of popular colors (White, Graphite Gray, etc.) during Ramadan to avoid long waiting periods.
Service Ecosystem: With a nationwide service network, existing and new owners can enjoy exclusive discounts at service centers during the holy month.
4. Action Guide: How to Get the Best Deal
4.1 Showroom Locations
Dubai: Sheikh Zayed Road (Flagship), Deira Showroom.
Abu Dhabi: Al Falah Street Showroom.
Northern Emirates: Standard showrooms and service centers in Sharjah, Ajman, and Ras Al Khaimah.
4.2 Special Ramadan Operating Hours
Monday to Saturday (Split Shift):
Morning: 09:00 AM – 02:00 PM
Evening: 08:30 PM – 11:30 PM (Highly recommended for a better atmosphere)
Friday: Usually limited to evening hours or short morning sessions.
5. FAQ: Quick Answers
Q: Is the free fuel card valid across the whole UAE?
A: Yes. It is typically partnered with ADNOC or ENOC and can be used at any of their stations nationwide.
Q: I am an existing owner; are there any deals for me?
A: Absolutely. Al Habtoor Service Centers usually offer "Free Health Checks" and 20%–30% discounts on genuine parts and labor during Ramadan.
💡 Expert Tip: While Ramadan offers last until the end of Eid Al Fitr, stock for top-tier trims (like the Outlander Premium) tends to sell out very quickly. It is recommended to book a test drive online via the official website to secure your slot before visiting the showroom.
About the Dealer: Al Habtoor Motors is the exclusive authorized distributor for Mitsubishi Motors in the UAE. With over 40 years of heritage, they have consistently been awarded as one of the best Mitsubishi distributors globally.









