How BYD Cemented Its Position in the UAE Electric Vehicle Market

Since its arrival in the UAE in 2022, Chinese automaker BYDEgypt BYDKSA BYDUAE BYDKuwait BYDQatar BYDOman BYDBahrain BYD has quickly established a strong presence in the electric vehicle segment through a strategic partnership with Al-Futtaim. This entry was more than just the launch of new models, it aligned perfectly with the UAE’s national vision to promote sustainability and embrace modern electric mobility solutions. Today, BYD stands out as one of the fastest growing brands in the country, attracting car enthusiasts with its diverse lineup, competitive pricing, and comprehensive after sales services.

The Official Entry of BYD in the UAE

BYD launched its first fully electric cars in the UAE at the beginning of 2023, unveiling the Atto 3 and Han in collaboration with Al Futtaim during the Future Mobility Day event. The lineup quickly expanded to include the sporty Seal sedan and the Sealion 7 electric coupe SUV. With these launches, the UAE became the first market in the GCC region to officially welcome BYD’s full range of electric models.

This expansion highlights the country’s commitment to increasing the adoption of eco friendly vehicles while reinforcing the UAE’s position as a leading market in embracing the latest automotive technologies.

Official Dealer and After Sales Services

Al Futtaim Electric Mobility serves as the exclusive dealer for BYD in the UAE, overseeing sales, maintenance, and spare parts. The company achieved a notable milestone by selling over 1,000 vehicles within just one year, supported by thousands of showroom visits from interested customers.

Al Futtaim has set ambitious plans to expand its network to cover 90 percent of the UAE market by the end of 2024, with new showrooms scheduled to open in Abu Dhabi, Al Ain, and Ras Al Khaimah. Looking ahead to 2025, the company is preparing to introduce mobile service vans that bring maintenance directly to customers’ homes, adding even more convenience to the ownership experience.

Showrooms and Service Centers

BYD showrooms are strategically located across the UAE to serve customers nationwide. In Dubai, there are branches in Festival City and Al Quoz on Sheikh Zayed Road, while Abu Dhabi hosts a modern showroom in RabdanUAE Rabdan near Al Maqta Bridge. Additional locations have been established in Sharjah and Ras Al Khaimah, ensuring easier access across the Emirates.

These centers provide a complete customer journey, from purchasing vehicles to after sales care, while also featuring fast charging facilities. In partnership with global firms like Siemens, the brand continues to strengthen the country’s electric charging infrastructure.

Key Electric Models

BYD has introduced a versatile lineup of electric cars in the UAE, ranging from practical crossovers to premium sedans:

• Atto 3: A compact electric SUV powered by a 201 hp motor with 310 Nm torque. It accelerates from 0 to 100 km/h in 7.3 seconds and offers a range of up to 420 km. The cabin features a 12.8 inch rotating touchscreen, app based remote functions, and a starting price of around AED 149,900.

• Han: A luxury electric sedan with 509 hp and all wheel drive. It sprints from 0 to 100 km/h in just 3.9 seconds and provides a range between 520 and 565 km. Highlights include a 15.6 inch rotating display, adaptive air suspension, and a price of about AED 231,900.

• Seal: A sporty sedan delivering 523 hp with 0 to 100 km/h acceleration in 3.8 seconds. It offers a range of up to 570 km, modern cabin design, and a starting price of AED 194,900.

• Sealion 7: An electric coupe SUV with 523 hp and 456 km range. It reaches 0 to 100 km/h in 4.5 seconds, offers family friendly space, and starts at AED 172,900.

Alongside its fully electric lineup, BYD also offers plug in hybrid models such as the Song Plus and Qin Plus, starting at AED 82,900, with combined ranges of up to 840 km in select versions.

Innovative Technology and Safe Battery

All BYD models come equipped with the Blade Battery, built with lithium iron phosphate, known for its durability and high thermal safety. The cars also feature advanced driver assistance systems such as adaptive cruise control, blind spot detection, and automatic emergency braking.

On the infotainment and connectivity side, flagship models like the Han, Seal, and Sealion 7 are fitted with large displays up to 15.6 inches, along with Apple CarPlay and Android Auto support. They also include wireless chargers and a range of premium comfort features.

Prices in the UAE Market for 2025

• Atto 3: between 110,000 and 150,000 AED depending on specifications

• Han: starting from 232,000 AED

• Seal: from 195,000 AED

• Sealion 7: from 173,000 AED

• Song Plus: starting at 118,900 AED

• Qin Plus: from 82,900 AED

These prices position BYD as a strong competitor in the electric vehicle market, offering cutting edge technology and solid performance at well balanced price points that appeal to a wide range of customers.