- Premium Exterior Design with Kunpeng Language
- Smart Cabin with Huawei Technology
- Powerful Hybrid Performance with Advanced Electric Capabilities
- Strategic Positioning in the Luxury Segment
The 2025 Chengdu International Auto Show witnessed the official debut of the Voyah Chasing Light L 2026, a new premium sedan from the Chinese brand VOYAH under the Dongfeng Group. This model highlights the brand’s direction of merging refined design with advanced smart technology, leveraging its partnership with Huawei to deliver a high end driving experience powered by cutting edge artificial intelligence and autonomous driving systems. Positioned in the mid to large luxury sedan segment, the Chasing Light L aims to compete head on with renowned European rivals such as BMW, Mercedes, and Audi, while promising more competitive pricing combined with advanced features.
Premium Exterior Design with Kunpeng Language
VOYAH adopted the Kunpeng design philosophy for its new model, blending boldness with elegance and fluid lines that give the sedan a distinctive character.
The front fascia stands out with a hood seamlessly connected to the grille, creating a unified and cohesive appearance.
The illuminated VOYAH emblem is integrated into the waterfall inspired grille, reinforcing the brand’s upscale identity.
Daytime running lights use a dual layer LED setup, with upper multi point units and lower main beams, giving the car a modern and striking presence.
Dimensions emphasize its premium stance: length 5125 mm, width 1985 mm, height between 1505 and 1522 mm, and a long wheelbase of 3010 mm.
Chrome semi enclosed wheels with a sleek aerodynamic design enhance efficiency and add to the car’s luxurious appeal.
At the rear, full width LED taillights with a two level lighting structure are paired with integrated sensors, improving the effectiveness of the intelligent driver assist systems.
This exterior design brings the sedan closer to European luxury standards, positioning it strongly against both domestic and global competitors.
Smart Cabin with Huawei Technology
VOYAH aims to deliver a fully digital experience inside the cabin, relying on Huawei’s advanced systems that elevate both practicality and sophistication.
The HarmonyOS Intelligent Cockpit from Huawei provides an advanced digital interface connecting driver and passengers with smart applications and services.
The Huawei QianKun ADS intelligent driving system offers Level 2+ assisted driving, enhancing comfort and reducing fatigue on long journeys.
A panoramic high definition central display is paired with a modern digital instrument cluster, giving the driver a rich and intuitive visual experience.
Ambient lighting with 256 customizable colors creates a personalized atmosphere that adapts to the passengers’ mood.
Premium materials blend fine leather with chrome and wood accents, creating a sense of luxury that reflects the car’s upscale positioning.
With this setup, the cabin transforms into an intelligent and refined space, making the sedan not just a means of transport but a complete environment for comfort and advanced technology.
Powerful Hybrid Performance with Advanced Electric Capabilities
The Voyah Chasing Light L 2026 relies on a plug-in hybrid system that strikes a balance between strong performance and high efficiency.
A 1.5 liter turbocharged gasoline engine producing 110 kW (about 150 hp).
A front electric motor delivering 150 kW (around 204 hp).
A stronger rear electric motor producing 230 kW (around 313 hp).
Combined output surpassing 660 hp with an intelligent all wheel drive system for stability and sporty handling.
A 63 kWh NCM lithium battery offering a pure electric driving range of up to 410 km (CLTC).
Fuel consumption rated at 5.67 L/100 km when the battery is depleted (WLTC).
Expected acceleration from 0 to 100 km/h in 4.5 to 5 seconds, placing it among luxury sports sedans.
This blend of electric range and sheer power makes the sedan especially appealing to drivers seeking both refinement and performance in every journey.
Strategic Positioning in the Luxury Segment
Voyah aims the Chasing Light L 2026 at the mid to large luxury sedan market, entering direct competition both in China and internationally.
In the domestic market, it rivals models such as the Zeekr 007, NIO ET7, and IM L7.
Globally, it positions itself against the BMW 5 Series PHEV, Mercedes E-Class PHEV, and Audi A6L e-tron.
Key differentiators include:
Huawei’s advanced technologies in intelligent driving and smart cockpit integration.
A long electric range of more than 400 km, notable for a PHEV.
Exterior and interior design that mirrors European luxury sedans while offering a more competitive price point, enhancing its value proposition.